The kids are back in school, the days are getting shorter, and the pumpkin spice lattes are flowing. Fall is officially upon us, and for business owners, there are plenty of marketing opportunities. Even if you missed the opportunity to take advantage of back-to-school and end-of-summer advertising, there’s no need to fear! Check out these fall marketing ideas to power up your business this season.
Fall Marketing Ideas to Power Up Your Business
- Plan for the major holidays. Halloween and Thanksgiving are the heavy hitters of the fall season, and there are plenty of ways to promote for these For Halloween, consider offering “frightfully good” deals or hosting a “monstrous sale.” Thanksgiving is the perfect time to send out custom postcards or cards showing your gratitude for your customers.
- Don’t forget the smaller holidays. Boss’s Day, Grandparents Day, Sweetest Day, Veteran’s Day all take place in the fall, and they’re great for quick, one-day promotions.
- Focus on the love of fall. Americans love Take advantage of that by sprucing up your business for the season. Pinterest is a great source of ideas for decorations and other ways to give your business that fall feeling.
- Offer great deals. Fall is the time when consumers first turn their thoughts to holiday shopping, and they’ll be keeping their eyes open for great deals – especially after Thanksgiving. Many customers won’t make their move until they spot a good deal. Provide your customers with a bounty of good deals to encourage them to start their shopping with you. Fall is also a great time for businesses in the home services industry to offer great deals. Remind your customers that now is the last time to get work done before winter.
Whether you’re a restaurant planning on offering a special fall-themed menu, a retailer with some great deals lined up for the season or a contractor trying to encourage customers to get work done before winter, The Print Connection can help. From custom postcards to banners, flyers and more, we do it all! Contact us today to get started on your fall marketing campaigns!